Vision & Mission


The Vision of Ileys Enterprise is to be one of the best companies in a National & international level in trading & industries through hard work and responsiveness to society’s needs. That sets the standard for professionalism and reliability to the consumer. This will result in consistent profitability. In order to achieve its mission and vision the company has identified the need to:

  • Establish an effective organizational structure of the company and improve the Company’s capacity building activities for its staff,
  • Implement strategies for long –term sustainability of the Company
  • Expand and strengthen the Company’s networks; and
  • Improve the working relationship between the company, and other stakeholders
  • We do this through sales growth, cost controls, and wise investment resources.


The mission is to provide quality efficient, reliable and considerable hardware materials & industries which satisfy the customers’ needs and expectations and also to manufacture quality home detergents.

We believe our commercial success depends upon offering quality and value to our consumers and customers; providing products that are safe, wholesome, economically efficient and environmentally sound and providing a fair return to our investors while adhering to the highest standards of integrity.